Digital Marketing

Digital Marketing is the methodical and strategic analysis of commercial data and conversion of data into retail and financial profit. It involves multiple methods and strategies involved in E-commerce and Online Marketing through a digital platform in the current digital age. It mainly involves SEO and SEM, website traffic enhancement, exclusive payment gateways and marketing strategies. It is essential that a Digital Marketer is highly experienced in a wide variety of business domains and up-to-date with the latest trends in global business. Responsibilities like SEO strategy, on-page and off-page validation, online traffic assessment and monitoring, advertisement and publicity and designing of attractive graphic content are encouraged through the course. Skills like graphic design, analytical thinking, communication, decision-making and entrepreneurship are enhanced through this course.

If you are an individual with a very good eye for detail, love social media marketing and are interested to know the strategies that can help a company to gain more followers, an PGDM in Digital Marketing is the course for you. Your ability to identify attractive content and gain more followers and views to the company website will help in the growth and success of the business. Check out the list of Top 5 PGDM Colleges in Bangalore and apply for Direct Admission for PGDM in Digital Marketing in Bangalore.

Eligibility

Potential candidates should have a minimum of 50% aggregate marks (or equivalent GPA) from a recognized university with a background in accounts. Institute-specific entrance examinations, CAT, MAT, GMAT, XAT, SNAP, CMAT or state-specific examinations are mandatory.

Career opportunities are many in the public, private and entrepreneurial companies and organizations. 

Possible job opportunities

• SEO Analyst
• Online Digital Marketer
• Graphic Designer
• Business Analyst
• Data Analyst
• Digital Analyst
• Process Analyst
• Market Research Analyst
• Predictive Modeler
• Research Executive

Career opportunities